
Industry
SIMO Fishprocessing Modular aluminium trade show stand
What we did
- Client
- SIMO Fishprocessing
- Sector
- Industry
- Area
- Events
- Type of work
- Trade show stands
- Location
- Barcelona, Spain
Corner stand for SIMO Fishprocessing, a maker of fish processing machinery, at the Seafood Expo trade show. The whole stand was built on a modular aluminium structure: frame walls with printed tension fabric, a large hanging fabric ring and a suspended truss carrying the lighting.
The challenge
SIMO needed to stand out in a hall full of competitors' stands and have its brand seen from a distance, above the neighbouring stands. On top of a space to welcome visitors, the stand had to fit a storeroom, a meeting area and a product display while keeping a clean look.
Our solution
We designed the stand on a modular system of aluminium frames with printed tension fabric, which goes up without tools and leaves the graphics on the walls free of visible joins. Above the stand we hung a truss with spotlights from the hall ceiling, together with a large fabric ring carrying the SIMO logo on every side, visible from any aisle. The walls carry large-scale fish and water images and also enclose a storeroom. We completed the space with a wood-effect raised floor with printed vinyl stripes, a counter with a graphic front, display plinths with acrylic cases, pendant lamps and furniture for the meeting area.
Materials used
- Modular aluminium frames with printed tension fabric
- Large-format hanging fabric ring
- Suspended aluminium truss with spotlights
- Wood-effect raised floor with printed vinyl stripes
- Counter with graphic front and display plinths with acrylic cases
- Storeroom built into the stand walls
Results
- The brand is visible from any aisle thanks to the hanging ring
- Continuous wall graphics with no visible joins
- Reception, meetings, display and storage all in one stand
- Demountable structure that can be built again at other shows
The work up close
Similar projects
Want a similar project?
Tell us your idea and we'll help make it a reality.






