Indoor Christmas mural installed on a corporate walkway

Pharmaceutical

Pharma Christmas Campaign 2025

Printing
Signage
Barcelona

The project

What we did

Client: Pharma
Sector: Pharmaceutical
Area: Printing · Signage
Type of work: Vinyl & decoration · Corporate signage · Large format
Location: Barcelona

Full interior design and graphics production project for Pharma's 2025 Christmas campaign. We turned several areas of the corporate offices into a themed experience built around a Christmas concept, with large format murals, multilingual welcome signage and decorative volumetric pieces designed to drive internal participation in a toy collection drive.

The challenge

The work had to take over circulation and reception areas without disrupting day-to-day operations, while keeping a high-impact look consistent with the campaign identity. The installation had to work both in daylight and in the afternoon, adapt to very different surfaces (walls, glazing, columns and entrances) and deliver a premium finish in a demanding corporate environment.

Our solution

We designed a warm, playful Christmas graphic line combining large format printing, die-cut rigid elements and free-standing signage. Production was split into modules to speed up installation and keep continuity between pieces across the building. The result was an immersive, practical corporate setting with messages in several languages, photo areas and information stands that amplified the internal campaign.