
Pharmaceutical
Pharma Volumetric Set Piece for a Launch Event
What we did
- Client
- Pharma
- Sector
- Pharmaceutical
- Area
- Events
- Type of work
- Launches & openings
- Location
- Spain
Production and installation of the set design for the launch event of a pharmaceutical laboratory. The brief covered a bespoke volumetric piece reproducing a space capsule, its cladding and printing, the colour LED lighting and the integration with the background LED screen and the stage riser, with installation and dismantling handled by our own team.
The challenge
The laboratory wanted a centrepiece recognisable from any seat, able to hold attention throughout the presentation without competing with the content on the screen. We had to build a curved volume that was light and transportable, sized to the dimensions of the riser and to the venue's installation times.
Our solution
We started from a 3D development of the capsule in order to break it down into ribs and rings cut to size from board, assembled on an internal structure that allows it to be transported in modules. The cladding was resolved with curved panels and large-format printed vinyl applied in a continuous run, taking care over the alignment of the joins across the curved surfaces. Colour LED lighting with a diffuser was housed inside, and the piece was set out on the riser to align its axis with the background LED screen.
Materials used
- Modular internal timber structure with ribs and rings cut to size
- Curved panels clad with large-format printed vinyl
- Colour LED strips with a diffuser for the internal lighting
- Carpet-finished stage riser as the base of the set
- Background LED screen integrated into the overall set design
Results
- Centrepiece identifiable from every position in the auditorium
- Volume demountable in modules, suitable for transport and reassembly
- Even internal lighting, with no light points visible through the cladding
- Vinyl joins aligned across the curved surfaces of the capsule
- Laboratory's anonymity preserved in the publication of the project
The work up close
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