Automotive
Advan Yokohama Courtesy Car Livery
What we did
- Client
- Advan Yokohama
- Sector
- Automotive
- Area
- Signage
- Type of work
- Vehicles
- Location
- Spain
Livery for an Advan Yokohama courtesy car carrying the tyre brand's corporate graphics in red and black. The design was adapted to the vehicle's panel layout, produced in cut vinyl and laminated printed vinyl and installed across the sides, bonnet, roof and tailgate, with conforming on mouldings and tucked edges.
The challenge
Motorsport graphics work with long diagonal stripes that cross several panels. A couple of millimetres out on one door accumulates and the line stops reading straight from a distance, which is exactly the distance from which a courtesy car is seen.
Our solution
The vehicle was set out panel by panel and the stripe axes were marked with a template before anything was applied, to guarantee that the diagonals cross doors and wings with no step. Flat colour areas were resolved in cast cut vinyl and the graphic areas in laminated printed vinyl. Application was wet on the large surfaces and dry on the detail work, heat-forming over mouldings, handles and wheel arches and tucking the edge around the door surrounds.
Materials used
- Cast cut vinyl in red and black
- Printed and laminated vinyl for the graphic areas
- Set-out templates for plotting the stripes
- Wet application on large surfaces, dry on detail work
- Heat-forming over mouldings, handles and wheel arches
Results
- The stripes cross doors and wings with no visible step
- High red-on-black contrast, readable at distance
- The brand logo keeps its proportions in every application
- Finish free of bubbles or lifting on mouldings
- A courtesy car whose image matches the brand's racing graphics
The work up close
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