BioHorizons implantology congress stand with curved structure, bespoke counter and meeting area

Dental

BioHorizons Stands for dental implantology congresses

Events
Spain

The project

What we did

Client: BioHorizons
Sector: Dental
Area: Events
Type of work: Trade show stands
Location: Spain

Production and installation of the BioHorizons stands for successive editions of dental implantology congresses. Each build keeps the brand line through a curved structure, a welcome counter and a meeting area with designer furniture. Unical Graphic handled the workshop fabrication, the graphics printing and the build at each venue with its own crew.

The challenge

Repeating a stand across successive editions means working with a different footprint and different access each time, without losing a recognisable brand image. The curved geometry of the sign and the bays also complicates the set-out and the fit, because any deviation on site shows up immediately in the line of the arc.

Our solution

The stand was built on a modular aluminium structure adapted for each edition, with curved lacquered rigid panel bays and a curved header sign that carries the brand read from the aisles. The curved pieces were fabricated and checked in the workshop through a full dry-build, so that on site it was only a matter of assembly. The bespoke counter concentrates delegate contact and storage, and the meeting area was resolved with designer furniture over exhibition carpet. Accent LED lighting was arranged over the graphic bays and the sign.