The project

What we did

Client: McDonald's
Sector: Restaurant
Area: Printing
Type of work: Vinyl & decoration · Large format
Location: Spain

A set of interior decoration jobs for McDonald's in printed vinyl. It includes cabinet doors wrapped in a pop-art illustration, black-and-white photo murals of children eating, a photo mosaic on panel, the kids' party room with balloons and the Happy Meal box, a wall with stripes and the burger icon, an orange brushstroke mural and the vinyl on the McCafé door.

The challenge

Every piece goes onto a different surface: cabinet doors with joints and handles, large walls, panels and glass. The image had to read as a whole despite the joints, and installation took place in premises under construction or open for business.

Our solution

We printed each design to fit its surface and applied it panel by panel, matching the image across door joints and wall corners. On the large murals the print was split into drops that sit side by side with no visible cut, and on the McCafé door the vinyl was trimmed to leave the handle and lock clear.