Motorsport
Motivo Rally Raid Pickup Livery
What we did
- Client
- Motivo
- Sector
- Motorsport
- Area
- Signage
- Type of work
- Vehicles
- Location
- Spain
Livery for a Motivo rally raid pickup with the team graphics in yellow and grey, the drivers' names and the sponsors' logos. The vehicle's panel layout was prepared, the graphics produced in laminated printed vinyl and cut vinyl, and installed across bonnet, sides, doors, load bed and tailgate.
The challenge
A raid vehicle works in dust, gravel, extreme temperatures and pressure washing, and every sponsor has an agreed position and size. The livery had to survive those conditions and respect the allocation of space without any logo ending up cut or covered.
Our solution
We took the pickup's panel layout and laid out the graphics reserving the agreed space in each zone for the sponsor logos and the drivers' names. The yellow and grey backgrounds were printed onto cast vinyl and laminated to resist abrasion and radiation; logos and lettering were resolved in cut vinyl. Installation used set-out templates to repeat positions on both sides, heat-forming over wings, side steps and load-bed edges.
Materials used
- Printed and laminated cast vinyl for the colour backgrounds
- Cut vinyl for logos, race numbers and driver names
- Set-out templates to repeat positions on both sides
- Heat-forming over wings, side steps and load-bed edges
- Laminate resistant to abrasion, gravel and solar radiation
Results
- Every sponsor occupies the agreed position and size
- The drivers' names read clearly on the doors
- Symmetrical graphics across both sides of the vehicle
- Finish prepared for dust, gravel and pressure washing
- The vehicle is immediately identifiable as a team car
The work up close
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