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    Corner stand with blue and turquoise backlit fabric panels and a screen on a stand at a medical congress

    Pharmaceutical

    Pharma Backlit fabric stand for a cardiovascular congress

    • Printing
    • Events
    • Spain
    The project

    What we did

    Client
    Pharma
    Sector
    Pharmaceutical
    Area
    Printing · Events
    Type of work
    Trade show stands · Large format
    Location
    Spain

    Compact corner stand for a pharmaceutical company at a cardiovascular congress. Two backlit fabric walls define the space: one carrying the corporate brand and the other the product campaign, alongside a screen on a mobile stand and a carpet marking out the floor area. Unical Graphic handled the frames, fabric printing and installation.

    The challenge

    The allocated space was small and surrounded by other stands: the stand had to gain presence with very few elements and without structures that would complicate the venue build.

    Our solution

    Aluminium frames with internal LED lighting and tensioned fabric graphics were chosen, making the image glow and stand out against neighbouring stands. The two walls were set in an L to create a corner of its own, with the mobile screen on the corporate side. The campaign artwork was printed at large format so the message reads from the aisle. The floor was carpeted to mark the stand's boundaries.

    Materials used

    • Aluminium frames with internal LED lighting
    • Large-format printed tensioned fabric graphics
    • Screen on a mobile stand
    • Carpet marking out the stand area
    • Venue installation by our own crew

    Results

    • Strong brand presence in a small footprint
    • Backlighting makes the stand stand out in the aisle
    • Fast build with lightweight pieces
    • Reusable structure: only the fabric needs changing
    Gallery · 2 photos

    The work up close

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