A4 Toner stand with chameleon graphic backdrop and CMYK colour stripes running up the wall and across the floor

Technology

A4 Toner Trade show stand for a printing consumables chain

Printing
Events
Spain

The project

What we did

Client: A4 Toner
Sector: Technology
Area: Printing · Events
Type of work: Trade show stands · Large format
Location: Spain

Production and installation of the stand for A4 Toner, a chain selling printing and IT consumables, at a trade show. The design turns the brand's activity into a direct graphic device: four CMYK colour stripes running down the corner column and across the floor, alongside a large-format backdrop featuring a colourful chameleon. Unical Graphic handled the printing, the floor vinyl and the build.

The challenge

The stand had to explain at a glance what the brand does and stand out in a hall full of exhibitors with similar offers.

Our solution

The graphic idea starts from the four process colours: the CMYK stripes were applied in vinyl to the corner column and continue across the platform, drawing the eye inside. The back wall was printed in large format with a colourful chameleon and the brand message. On the side, a blue column shows photographs of the shops and a panel explains the business model. Two counters with logo and QR code complete the welcome area.