
Technology
Facebook Stand for a business show
What we did
- Client
- Sector
- Technology
- Area
- Events
- Type of work
- Trade show stands
- Location
- Spain
Fabrication and installation of the Facebook stand for a business show. The space is resolved with a timber pergola structure that defines the area without closing it, a welcome counter and a meeting zone with seating built from pallets. Unical Graphic took on the set-out, workshop production and the venue build with its own crew.
The challenge
The brief called for an open, informal space in keeping with the brand's culture, but set inside a professional show and subject to the safety and finish requirements of an exhibition venue. Defining the area without putting up walls, and keeping the whole thing stable, were the two critical points.
Our solution
The pergola was executed in timber on a braced load-bearing frame, with posts and beams defining the perimeter while leaving several frontages open. The assembly was dry-built in the workshop to check squareness and joints, and transported in numbered parts. The seating was built from treated pallets, sanded and consolidated, with upholstered seat pads for continuous use across the show. The bespoke counter closes the welcome frontage and houses internal storage. Brand graphics were applied to the visible frontages and accent LED lighting was hung from the pergola itself.
Materials used
- Timber pergola on a braced load-bearing frame
- Treated and consolidated pallets for the seating
- Bespoke counter with internal storage
- Brand graphics applied to the visible frontages
- Accent LED lighting hung from the structure
Results
- The stand is defined without blocking the visitor's way through
- An informal tone consistent with the brand's culture
- The seating area invites longer conversations
- Stable, pre-built structure for a fast on-site build
- Demountable elements, reusable at other events
The work up close
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