
Telecommunications
Truphone 'eSIM is ON' trade show stand with illuminated sphere ceiling
What we did
- Client
- Truphone
- Sector
- Telecommunications
- Area
- Events
- Type of work
- Trade show stands
- Location
- Spain
Fabrication and installation of the Truphone stand for a telecoms trade show under the 'eSIM is ON' line. The volume is closed by a turquoise canopy carrying the logo, a ceiling of illuminated spheres, counters with backlit plinths and a lounge area facing the campaign screen. Unical Graphic took on the workshop production, the graphics and the venue build.
The challenge
The stand had to stand out in a highly competitive hall and communicate an intangible product such as the eSIM. At the same time it needed quick-service points and an area for longer conversations.
Our solution
A turquoise perimeter canopy with the Truphone logo identifies the stand from a distance. Beneath it, a ceiling of illuminated spheres in a gradient provides the eye-catching feature. The counters were built with graphic fronts and backlit plinths, and the back wall combines the campaign screen with vinyl messages. A lounge area with sofas and tables completes the hospitality space.
Materials used
- Turquoise lacquered perimeter canopy with logo
- Ceiling of LED illuminated spheres
- Counters with graphic fronts and backlit plinths
- Walls with printed graphics and vinyl messages
- Lounge area with furniture
Results
- Stand identifiable from afar by its canopy
- Illuminated ceiling as a visual draw
- Product message present on every plane
- Distinct quick-service and meeting areas
The work up close
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