The project

What we did

Client: Vodafone
Sector: Telecommunications
Area: Events
Type of work: Corporate events · Pop-up & temporary retail
Location: Spain

We built two walk-through tunnels for a Vodafone event. The first is entirely red, with white light tubes on the walls that draw the eye towards the neon Vodafone logo at the far end. The second is a dark corridor with walls covered in crumpled silver material and lines of light on the floor.

The challenge

Tunnels are spaces people pass through, so they have to work as an experience: visitors walk in, cover a few metres and come out. The whole effect depends on the light, so the structure and wiring had to be completely hidden and the finish had to be even across every surface.

Our solution

In the red tunnel we lined the floor, walls and ceiling in the same colour and spaced the light tubes along the side walls, with the neon logo as the end point of the route. In the silver tunnel we clad the walls in crumpled metallic material that multiplies the reflections, and marked the path with lines of light on the floor. In both cases the power runs behind the walls.