Pharmaceutical

Inflexión Stage set and lightboxes for a medical meeting on epilepsy

Signage
Events
Seville, Spain

The project

What we did

Client: Pharma
Sector: Pharmaceutical
Area: Signage · Events
Type of work: Corporate events · Illuminated signs
Location: Seville, Spain

Event graphics for Inflexión, a medical meeting on the treatment of developmental and epileptic encephalopathies. We produced the stage backdrop, with curved panels either side of the screen and the meeting brand with a backlit edge, a lightbox with the logo and the meeting's tagline, and the registration hospitality desk with its illuminated backdrop.

The challenge

The meeting brand had to look the same in three very different places: the stage of a large room with coloured lighting, the registration area and a counter in front of a stained-glass window. The ambient light was different in each, and the logo's colour and legibility could not change.

Our solution

We built the stage with curve-cut panels framing the screen and a brand with a light edge that stands out even when the room is dark. For the other areas we made printed-fabric lightboxes, which give an even colour regardless of the venue lighting, and dressed the hospitality desk with a printed front showing registration zones by surname.