
Fashion & Sports
Arnette Entrance Arch for a Beach Skate Event
What we did
- Client
- Arnette
- Sector
- Fashion & Sports
- Area
- Events
- Type of work
- Sports events
- Location
- Spain
Production and installation of the Arnette entrance arch for a skate event held on the beach. Unical Graphic took on developing the structure from the brand artwork, printing the tensioned banner, transport to site and installation on sand, leaving the entrance clearly marked and visible from the promenade.
The challenge
An event on the beachfront means working with no solid fixing points and with constant wind. The arch had to stand on sand, withstand exposure to salt air and be built and struck within a single day, with no heavy tools or lifting plant.
Our solution
It was resolved with a lightweight modular structure, braced and ballasted at the base, dressed with a large-format printed tensioned banner fixed with eyelets and cable ties all the way round to stop it flapping. The artwork was prepared at full size in Arnette's corporate typeface and colour, with a colour proof approved before printing. The unit was pre-assembled in the workshop, travelled broken down, and Unical Graphic's own team raised it on site, checking tensions and ballast before doors opened.
Materials used
- Printed tensioned banner with perimeter eyelets
- Braced modular aluminium structure
- Base ballast for installation on sand
- Cable ties and tensioners for fixing
- Large-format printing with exterior-grade inks
Results
- Entrance clearly identified with the brand
- Artwork readable at distance from the promenade and the public area
- Tensioned banner with no wrinkles or visible flapping
- Stable installation on sand, with no ground fixings
- Demountable unit, reusable for other activations
The work up close
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